In the run up to the Edinburgh festival, this site will once again become more and more active. Edinburgh is expensive, and the companies who visit rarely make a profit. That is not to say that some people don't make a profit, far from it! Some of the big shows make a real killing at the festival, coming away with large sums of money indeed! However, many of the shows – especially the small shows – go in knowing full well that they will come away several thousand pounds less well off than before. So how can you get around this?
One way is by sponsorship. Gaining sponsorship is a great way to fund your trip. You can advertise them, put their logo on the 10,000 leaflets you print off… it can work out rather well for them! A company I just spoke to is being sponsored by a horse insurance firm. Their show has little to do with horses, or infact anything equine, but it just goes to show that getting money is possible.
The one bit of advice they gave was don't ask for too little. People are more likely if you ask for more money than less, especially the bigger companies.
Good luck!
